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Fri, Apr 26


O'Born Room, National Arts Centre

The Golden Design Rules: A Conversation on Building a Circular Future with Packaging

The Consumer Goods Forum & Canada Plastic Pact

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Time & Location

Apr 26, 2024, 10:30 a.m. – 11:15 a.m.

O'Born Room, National Arts Centre, 1 Elgin St, Ottawa, ON K1P 5W1, Canada

About The Event

Plastic pollution is a global crisis, and the responsibility to find solutions falls on all shoulders. The Consumer Goods Forum's (CGF) Golden Design Rules (GDRs) offer a clear roadmap for retailers and manufacturers to work together towards a circular economy for plastic. The Canada Plastics Pact (CPP) has emerged as a champion, adapting the GDRs to the Canadian context and driving their implementation across the plastics value chain. Through fostering innovation and collaboration, CPP’s 100+ Partners from across the plastics value chain are taking meaningful steps to eliminate unnecessary and problematic plastics, redesign packaging and bolster usage of recycled plastic. This dynamic conversation will bring together key stakeholders from the retail and manufacturing sectors, along with sustainability experts, to delve into the practical applications and potential of the Golden Design Rules. Join us to explore how Canadian leadership in GDRs can unlock a circular future for packaging.


  • Cher Mereweather, Managing Director, Canada Plastics Pact (CPP)
  • Alain Brandon, VP Sustainability, Loblaw Companies Limited
  • Andrew Gustyn, Executive Director, The Sustainable Mail Group
  • Crystal Howe, Director of Sustainability, Ice River Sustainable Solutions
  • Jolanda de Rooij, Senior Sustainability Manager, Unilever

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